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A little over a month ago I was driving down I-55 heading back home after a meeting in downtown Chicago when I saw something that almost caused me to crash my car.  I saw a billboard that was red in color and featured tacos as its centerpiece. As I got closer to the billboard I [...]

If the eyes are a window to the soul, the face is a billboard for the brain.

“I went on a date with this girl the other night. Boy, let me tell you, she was fat. [How fat was she?] She was so fat when I went to pick her up for our date I hit her with my car. She said, “How come you didn’t go around me?” I said, “I [...]

Shark Week is arguably one of the most fascinating weeks of the year.  For one week we celebrate the stealthiest killer on the planet by paying tribute with specials, dramas, and documentaries. It’s amazing to think sharks have been around since the time of dinosaurs and in those millions of years since have changed very [...]

Musical Miracles A doctor, with a guitar strapped over his shoulder, enters the room of a stroke patient in a neurological clinic in up state New York.  Bertha, who recently suffered a stroke to the left hemisphere of her brain, sits in silence in her wheel chair facing the window. The doctor greets her with [...]

The Need for Neuromarketing In the United States 8 out of every 10 new products brought to market fail within one year’s time. If we hop a flight to the other side of the world and stop in Japan we’ll come to find out that 9.7 out of every 10 products fail in the first [...]

Yes, I’m this Awesome all of the Time   “As individuals and as a nation, we now suffer from social narcissism. The beloved Echo of our ancestors, the virgin America, has been abandoned. We have fallen in love with our own image, with images of our making, which turn out to be images of ourselves.” [...]

Men’s Brains, Women’s Brains, Whatever   It would seem that our society is finally starting to shake free the bonds of our outdated sexist ideology that has long dominated the culture in this country. A century ago women weren’t even allowed to vote. Today women are boldly going where men feared they would eventually go [...]

The Neuroscience of [making] Love   One of the most ground breaking shifts in neuroscience has been the acceptance that our brains are wired to connect with each other. Much of social-brain has been dedicated to using basic neuroscience to understand a variety of social interactions from our professional interactions all the way down to [...]

Are you an artist? Depending on your age your answer will vary. You see, if I were to walk into a kindergarten class and ask this question nearly all of the hands would go up in agreement. However, if I waltzed into a general education college class and asked this question only a handful of [...]